Privacy Policy
Last Updated: October 9 2024
This Privacy Policy describes how Prominent Homes Ltd. (the “Company”, "we”, “us”) collects, uses and discloses personal information of users (“you”) through our websites (https://www.prominenthomes.ca & https://kiosk-calgary.prominenthomes.ca/) (the “Website”) and other interactions with you during the provision of the services we offer (the "Services").
By accessing the Websites, or providing your personal information to us, you acknowledge and agree to this Privacy Policy. If you do not agree with this Privacy Policy, please do not use the Website or any of our Services and do not provide us with your personal information.
This Privacy Policy forms part of our Terms and Conditions, which are incorporated herein by reference.
1. SCOPE
This Privacy Policy applies in relation to the provision of the Services and in particular to your use of, or engagement with either or both of the following:
(a) the Website; and
(b) any other communications or interactions (whether over telephone, email, SMS message or otherwise) between you and us in connection with the
provision of the Services.
“Personal information” refers to any information that can be used to, directly or indirectly, identify an individual. Information about a business or that is limited to business contact information collected and used to communicate for business purposes is generally not personal information and not covered by this Privacy Policy.
2. PERSONAL INFORMATION COLLECTED
We will collect and use your information only when we have your consent, which may be express or implied in certain circumstances, or as otherwise permitted or required under applicable law. You may withdraw your consent at any time, subject to applicable legal or contractual restrictions and reasonable notice to us. Please note that withdrawing your consent may limit our ability to provide our Services to you if such Services require your
consent.
Information You Provide to Us Directly
We may collect certain personal information that you provide when you use our Website, our online social pages, or our other Services, including when you participate in activities such as: (1) subscribing to our newsletter, (2) participating in our contests, promotions or surveys, (3) contacting us with a question, comment or complaint, (4) engaging with us on social media, (5) making a purchase from us, or (6) otherwise communicating with us. 79918340.2
The types of personal information that the we might collect from you include, without limitation: name, address, email, phone number, payment information.
Information Automatically Collected
We also may receive and store certain information about you and your device(s)
automatically when you access or use our Website. This information may include:
- Technical Information – We may collect technical information associated with
your activity on the Website including information related to your browser and
operating system, IP address (the Internet address of your computer) unique
device identifiers, and other information such as your device type. We use such
information for diagnostic and statistical purposes and to administer the Website
and services provided through the Website. - Usage Information – We may collect information to better understand customer
traffic patterns usage of the Website. This may include the webpage that you
were visiting before accessing the Website, the pages or features of the Website
that you browsed, to inform us which part of the Website you visit and how much
time you spend there. This information is used to analyze and improve the
Website and to provide our customers with a better user experience. - User Preferences – We collect information about your preferences to make your
use of the Website more productive through the use of cookies. For more
information regarding our use of cookies, please see the Cookies section below.
3. USE AND DISCLOSURE OF PERSONAL INFORMATION
We will never sell your information to anyone. We may use or disclose your personal information to operate and administer the Website, to deliver the Services, to contact you to respond to an inquiry, to send promotional communications, to contact you regarding policy changes, to enforce this Privacy Policy and our Terms and Conditions, to maintain security and regulatory requirements, and for any other purpose for which you provide it to us.
The Company may send your personal information to our affiliates and service providers, to help us provide services to you and to help us complete the above-noted purposes/tasks. All such third parties are made aware of the confidential nature of your personal information. Your personal information will be shared with service providers on a “need to know” basis only and we limit the information shared to what is needed for the specific task being performed or fulfilled. Your personal information may also be disclosed to government agencies as required by applicable law.
If you purchase a home from the Company, your personal information may also be disclosed with the Alberta New Home Warranty Program and the Company’s lenders for the purpose of registering your home with the Program and future insurance.
We may also share your information with third parties where required to protect and defend our legal rights, protect the safety and security of other users of the Website, prevent fraud, and to comply with applicable laws.
We may provide advertisers with anonymous (not individual) aggregate information about our users. We may also use such aggregate information to help advertisers reach the kind of audience they want to target. We do not disclose information about identifiable individuals to our advertisers.
In the event of sale, transfer, merger, reorganization, dissolution, or similar event, we may transfer your information to one or more third parties as part of that transaction, including during the negotiation of an actual or contemplated transaction, but we only provide as much information as is needed for the purposes of the transaction. If we sell our organization or merge with another party, you hereby consent to the transfer of your personal information and all information you provide to us, to our successor for the same purposes as set out in this Privacy Policy.
Where applicable, you may opt out of having your personal information used or disclosed for a specific purpose at any time by emailing the Company’s Privacy Officer, at the contact details provided at the end of this Privacy Policy.
4. COOKIES, BEACONS, AND OTHER TECHNOLOGIES
We may use cookies, web beacons, pixels, session replays, screen captures, and other similar technologies to collect information and personalize your experience with the Website.
Cookies are small web files that a website transfers to your device’s hard drive through your web browser that enables the Website’s system to recognize your browser and remember certain information. You may disable the use of cookies by modifying your browser settings. If you choose to disable cookies you may not be able to fully experience the interactive features of the Website. For more information on cookies and how to disable cookies visit https://youradchoices.ca/en/tools.
We may also use third party analytics providers to compile aggregate data about site traffic and site interaction and to collect information about your computer and internet connection, including your IP address, operating system, and browser type. The information collected through these cookies is used to better understand your interactions with the Website and to improve our services and content. Third party vendors may also use cookies to serve you ads based on your visit to the Website or other websites. Our Website may also use a technology called “tracer tags” or “web beacons”. This technology allows us to understand which pages you visit on our Website. These are small graphics with a unique identifier that may be included on the webpages to deliver or communicate with cookies, in order to track and measure the performance of the Website and related services, monitor how many web visitors use the Website, and to monitor the effectiveness of our advertising. Unlike cookies, which are stored on the
user’s hard drive, web beacons are typically embedded invisibly on webpages (or in an email). These tracer tags are used to help us optimize and tailor our Website for you and other future visitors to our Website.
We also use these technologies for marketing purposes, and we may use third-party service providers, including Google, to serve our ads to you when you visit other sites on the Internet. You are able to opt out of Google's use of remarketing cookies by visiting Google's Ads Settings. You can also opt out of these uses by visiting the Network Advertising Initiative opt-out page.
5. SAFEGUARDS AND RETENTION
The Company takes reasonable physical, technological and organizational precautions to prevent the loss, misuse, or modification of personal information under our control. The nature of these security measures varies by the sensitivity, quantity, distribution and format of the personal information collected, as well as by the storage methods used.
The safety and security of your personal information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Website, you are responsible for keeping this password confidential. Passwords registered with our Website are encrypted to ensure protection against unauthorized access to your personal information.
Unfortunately, the transmission of personal information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website or over any public network. Any transmission of personal information is at your own risk. Without prejudice to any mandatory legal obligations to which we may be subject, we are not responsible for circumvention of any privacy settings or security measures on our Website.
6. RETENTION AND STORAGE
Please note that your personal information may be accessed, transferred, disclosed, stored and processed in Canada and any other country where the Company, its affiliates, its service providers, and its agents are located or where their cloud computing infrastructures may be hosted. While your information is located outside Canada, it will be subject to local law, which may be less protective of your data than Canadian laws, and under the jurisdiction of local law enforcement.
The Company retains your personal information for only as long as needed to fulfill the purposes for which it was collected, or for as long as necessary to comply with applicable laws, whichever is longer. Personal information that is no longer required is destroyed, erased or anonymized. Your consent to the Company’s collection, use and disclosure of your personal information for such purposes remains valid after the termination of the Company’s relationship with you.
7. THIRD PARTY LINKS
The Website may contain links to other websites operated by third parties. Please note that this Privacy Policy applies only to the personal information that we collect or receive from third parties with your consent and we cannot be responsible for personal information that third parties may collect, disclose, store and use, including through their websites. You should always read the privacy policy of each website you visit carefully.
In addition, when you provide information to us through a third-party website or platform, the information may also be collected by the third-party website and may be subject to their privacy policy.
8. CHILDREN’S PRIVACY
Our Website is not intended for children under 13 years old. We do not knowingly collect personal information from children under 13 without parental consent. No one under age 13 may provide any personal information to or on our Website.
If you are under 13, do not use or provide any personal information on our Website.
If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that personal data. If you believe we might have any personal information from or about a child under 13, please contact us at hello@prominenthomes.ca.
9. ACCESS, DELETION AND CORRECTION
You may send us an email at hello@prominenthomes.ca to request access to, correct, or delete any personal information that you have provided to us. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. We may also need to retain certain information for billing or other purposes identified at the time of collection of the information, or as otherwise required by law.
We may request specific information from you to help us confirm your identity and your right to access, and to provide you with the personal information that we hold about you or make your requested changes. Applicable law may allow or require us to refuse to provide you with access to some or all of the personal information that we hold about you, or we may have destroyed or made your personal information anonymous in accordance with our record retention obligations and practices.
10. ANTI-SPAM
Where applicable, we will seek your express consent to contact you, including by way of commercial electronic messages, which may include email or SMS text messages. You can unsubscribe at any time from receiving commercial electronic messages by following the instructions in the message or by contacting us at hello@prominenthomes.ca.
Even if you have opted out of receiving marketing communications from us, please be aware that we may still contact you for other purposes. For example, we may contact you to provide communications you have consented to receive, regarding the services we provide to you, or if you contact us with an inquiry.
11. POLICY CHANGES
We may update this Privacy Policy from time to time for any reason whatsoever. We encourage you to periodically review this Privacy Policy in order to stay informed of how the Company is protecting your personal information. Each time this Privacy Policy is amended, the “Last Updated” date at the beginning of the Privacy Policy will be revised. If we make any material or substantive changes in this Privacy Policy, we will notify you by posting a clear and conspicuous notice of these changes on the Website. You may be required to read and accept it to continue your use of the Website or you may be deemed to accept the changes based on your continued use of the Services.
12. CONTACT– PRIVACY OFFICER
Should you have any questions or comments regarding your personal information or this Privacy Policy, please contact our Privacy Officer:
Attention: Privacy Officer
Email: hello@prominenthomes.ca
Mail: Suite 200 1638 10 Ave SW Calgary AB T3C0J5
If you are not satisfied with our response to your query, you may also contact the Office of the Privacy Commissioner of Alberta at 1-888-878-4044 (toll-free) or the Office of the Privacy Commissioner of Canada at 1-800-282-1376 (toll-free).
